All schemes

Department for Promotion of Industry and Internal Trade - Startup India

Startup India MAARG Mentorship

Expert mentorship through Startup India MAARG

Incubation & mentoring Mentorship Open year-round
Official portal

What it is

Give startups a structured route to seek expert guidance, connect with mentors and track mentorship interactions while keeping the official platform in control of matching and communication.

What you get

  • Expert mentorship through Startup India MAARG

Who it is for

  • startup must complete the current Startup India or MAARG onboarding route
  • mentor matching depends on the current platform profile, stated needs and available mentors
  • the startup must follow platform communication, consent and conduct terms
  • a mentor match or session is not guaranteed
StartupDpiit recognised startupStartup founderIdeaEarly stageGrowthScalingAll business sectorsIndia

Not eligible if

  • cash-grant or loan claims
  • guaranteed mentor, investment, customer, regulatory or commercial outcome

How to apply

  1. 1
    Define the mentorship objective

    Identify the stage, sector, function and specific decision or problem for which the founder needs expert guidance.

    Official step
  2. 2
    Use the official MAARG route

    Open the official MAARG startup application or use the current Startup India sign-in route with the founder's own credentials.

    Official step
  3. 3
    Complete the startup profile

    Provide the current business and mentorship information requested by the platform; do not share passwords or OTPs with UdyamVeda.

    Official step
  4. 4
    Request and manage mentor connections

    Review available matches, send the official connection request and use the platform's communication, feedback and grievance tools.

    Official step

Keep ready

Startup profile and defined mentorship need